A long time ago I realized that ?PPC strategies? aren?t just tactics to be applied to ads or keywords. I also realized that the most successful PPC managers are a special breed of people.
PPC managers have to be good with numbe...
Source: http://feeds.searchenginewatch.com/~r/sewblog/~3/ihGDykSmKpU/Build-Stronger-PPC-Client-Relationships-Through-Better-Communication
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