I did a presentation today at Emerging Media Conference: How marketing can change the world. I’ve distilled it down to the essential bits here. It’s not the best organized ever, but it covers the essentials. Give it a read: Streeeetchhh First, a quick mental stretching exercise: “Marketing” is not “Selling stuff”. “Marketing” is: Communications created …
Source: http://feedproxy.google.com/~r/conversationmarketing/MRJI/~3/SjXqy0O4riA/great-marketing-small-marketing-how-it-all-fits.htm
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