To simplify importing ads for AdWords to adCenter and align with industry standards, adCenter has changed the allotted character count in ad descriptions from 70 to 71. Here's a quick look at all the latest changes to Microsoft adCenter.
Source: http://feeds.searchenginewatch.com/~r/sewblog/~3/0HaONTinAjo/adCenter-Increases-Ad-Text-Limit-to-71-Adds-Budget-Overview-Mobile-Targeting
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