Wednesday, October 19, 2011

How a Search Engine might Weigh the Relevance of Anchor Text Differently

One of the things that’s clear about how search engines work is that when they find a link pointing to a page using certain anchor text, that page might be seen to be a little more relevant for the text found in that link. Google pointed that out in one of the earliest white [...]

Source: http://www.seobythesea.com/2011/10/how-a-search-engine-might-weigh-the-relevance-of-anchor-text-differently/

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