I was inspired by Julian Hansen's So You Need A Typeface piece.
While it doesn't have every single step/channel/tactic in it, it does give you a high-level view of the various strategies (SEO, PPC, social media, etc.) and when and how I recommend them.
Download it. Look at it. Tell your friends.
Just don't print it unless you have a large-format printer, or you want to waste lots of paper. It's pretty big.
*It's not really an infographic - it's a flow chart. But since the entire world has forgotten what a 'flow chart' is, and starts salivating at the word 'infographic', I used that in the title. Poetic license. Marketing compromise. Selling my soul. Call it what you will.
[ An internet marketing planner - PNG format - 200kb ]
Slightly prettier version:
[ An internet marketing planner - PNG format - 670kb ]
Other stuff
- Stop crying, start writing
- Disarm the ICBM of Goodwill: Write a smart social media policy
- What bayonet-wielding professors can teach you about online marketing
- Automate Linkscape reporting with Google Spreadsheets
- Why SEOs should learn programming
- Analytics plus SEO equals content
- Follow me on Twitter
- The Real World Unscary Guide to SEO Copywriting
- PPC for small business: A 2-ebook set
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