Thursday, April 21, 2011

Attention Walmart Shoppers: Social Media Is In Aisle K

Walmart have announced the purchase of Kosmix, "a social media filter aggregating information by topic from Web sites, Twitter messages and other sources in real time - a potentially important new way to give shoppers information, and get it from them," the New York Times reported.

Kosmix, a start up based in Mountain View, California, was founded in 2005 by Venky Harinarayan and Anand Rajaraman whose work in the ecommerce space is well known. They sold a previous company to Amazon in 1998 and helped develop Mechanical Turks for Amazon.

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Source: http://feeds.searchenginewatch.com/~r/sewblog/~3/07Bd4ff4TC0/110420-134241

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