How to Avoid Targeting Paid Search to the Masses in 6 Steps

It?s the norm for consumer packaged goods (CPG) traditional media marketers to create campaigns and initiatives specifically targeting their desired demographic within traditional media. Whether it?s a sporty advertisement for a produc...

Source: http://feeds.searchenginewatch.com/~r/sew/~3/AgzrdPZ_DIQ/How-to-Avoid-Targeting-Paid-Search-to-the-Masses-in-6-Steps

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